/ PCEB Challenges the Asia Pacific Business Events Industry

14 September 2018

The press conference was chaired by the Honourable Yeoh Soon Hin, Penang State Exco for Tourism Development, Heritage, Culture & Arts; and Ashwin Gunasekeran, Chief Executive Officer of PCEB. BE @ Penang 2018 is themed “BE EXCEPTIONAL: Breaking Barriers. Conquering Mountains.” Headlining the conference is the Keynote Speaker Nina Freysen- Pretorius, the current president of...


/ Penang Convention & Exhibition Bureau (PCEB) continues placing Penang at forefront of international business events, says Tourism Development exco.

13 September 2018

KICKSTARTED in 2016, the BE @ Penang conference aims to position the city as the hub for knowledge exchange for the Business Events industry. Starting from its inaugural theme of BE ENGAGED, the conference has successfully set a bench mark for an intellectual conference within this industry.


/ Robust Education Programme Challenges and Inspires at IT&CM China 2018 Along With Positive Affirmation Across Business and Networking Platforms

10 September 2018

A stellar panel of 30 brilliant industry minds inspired the over 3,000 delegates across the Keynote Address on 20 March, the inaugural China MICE Conference and dedicated Association Day Forums over 21 and 22 March.


/ Penang launches first B2B travel exchange

28 August 2018

Penang will be hosting 150 business events and travel buyers from India on its first travel exchange event in September to promote the state as a business events destination. Organised by Penang Convention & Exhibition Bureau (PCEB), the Penang International Travel Exchange (PITE) was established to host select buyers from around the world on B2B sessions, site inspections, workshops...


/ Researchers and Business Events Executives take Kuching by storm

21 August 2018

This July was a busy month for ICCA Malaysia Members, with three back-to-back events taking place in Borneo Convention Centre Kuching, Sarawak. The event chain kickstarted with the ICCA Malaysia Researchers X-Change, an initiative by the ICCA Malaysia Committee. The event brought together 22 participants who conduct research extensively to share best practices and develop strategy...


/ Indian travel agents to get to see the best of Penang

15 August 2018

Penang will get to showcase its best tourism products when it plays host to 150 tour and travel agents from India from Sept 4 to Sept 8, 2018. The agents, who are holding their first Educational Destination Workshop-International (EDWIN) at the SPICE Arena, will get to experience first-hand all that Penang has to offer through business-to-business (B2B) sessions, site inspections,...


/ Penang Convention & Exhibition Bureau to organise mega FAM for Indian agents in September

14 August 2018

Penang Convention and Exhibition Bureau (PCEB), the agency entrusted with the marketing and promotions of Malaysian island of Penang, will be hosting a mega destination familiarisation trip for Indian agents next month to make them understand the potential of Penang as a MICE destination and help them package it in many different ways to Indian groups. Organised with the support...


/ First Penang International Travel Exchange to be Held Sept. 4-8

14 August 2018

The Penang Convention & Exhibition Bureau (PCEB) announced its latest business events product–the Penang International Travel Exchange (PITE), an initiative to further promote Penang, Malaysia, as a business events destination. PITE is a homegrown travel exchange that aims to position Penang as the leading business events destination in Asia Pacific. Each year, select buyers...


/ George Town Literary Festival returns with The State of Freedom

7 August 2018

George Town, Penang – Crowned the leading literary festival in the world in 2018, the George Town Literary Festival (GTLF) returns this November 22 – 25 with “The State of Freedom”. GTLF is funded by the State Government of Penang and is produced by Penang Convention & Exhibition Bureau (PCEB)


/ 150 Indian buyers set for Penang’s PITE 2018

3 August 2018

Organisers of the Penang International Travel Exchange (PITE) 2018, which runs 4-8 September in the north west of Malaysia, are expecting 150 business events and tourism buyers from India. A key component of PITE is the B2B session for Malaysian Business Events and Tourism suppliers to showcase their products and services to the Indian buyers.